Coke Launches Clothing Line Made from Plastic Bottles


Brand Week
April 9, 2008 - By Kenneth Hein Forget polyester and rayon, the new hot fabric will be recycled plastic bottles if Coca-Cola has its way. Last year, there were 328 new environmentally-friendly products launched, per the Mintel Global New Products Database. Mintel, Chicago, also found nearly 200 million Americans are now actively purchasing green products.


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